Big Brother 2024 Ratings.  — it's that time of year again. First originated in 2000, the hit.

 — itv has released the rating figures for celebrity big brother 2024 launch (march 4), with the episode boasting its largest audience for a launch since 2016. Cbs’s big brother (0.66, +0.13) soared to a new season high on thursday night, handily topping the one it set just a day before.